As segment manager, medium duty & alternate fuels for Freightliner Trucks, Greg Treinen is responsible for driving marketing programs and communications promoting Freightliner Trucks’ medium duty and alternate fuels product lines. Appointed to this role in 2009, Mr. Treinen is responsible for developing medium duty and alternate fuel-specific content for marketing communications, web site, dealer tools and training, trade show strategy, and sales programs.
Prior to his current role, Mr. Treinen served as the lead market planning analyst for Daimler Trucks North America, where he was responsible for developing the company market and internal sales volume forecasts, plus market analysis and market research. Mr. Treinen has also served as a used truck acquisition analyst with Daimler Trucks Remarketing.
Mr. Treinen has a bachelor’s degree in business administration from University of Oregon and a masters of business administration (MBA) degree from University of Massachusetts, Amherst, where he was inducted into Beta Gamma Sigma, the highest recognition a business student can receive in a business program accredited by AACSB International.
Hometown: Fort Mill, SC